Adidas

The product

The idea was to give sports fans a taste of how it would feel to hold aloft the Champions League Trophy in a packed football stadium. So, we worked with Savvy Sport to create a fully-branded Igloo. We then filled this with 360° crowd scenes, along with inspirational footage of past team wins from every angle.

The result

Accompanied by surround sound, we truly engulfed visitors in the atmospheric spirit of a cup win. All-in-all, it was a great experience of a great experience.

Related case studies

Hyundai America

A first for the advertising industry

Commissioned by Hyundai Motor America, we worked alongside a multi-national team including Innocean Worldwide, Film 45, and Pony Show Entertainment. Together, we surprised three US soldiers…

Virtually taking shoppers to the Sunshine State

Visit Florida

Virtually taking shoppers to the Sunshine State

In 2018 we worked with lifestyle marketing agency MKTG and its client Visit Florida to bring the Sunshine State to Westfield London. A patch of the shopping centre was transformed into …

Immersing fans in the passion and excitement of the Champions League

The product

The result

Related case studies