Client:  Charlotte Tilbury

Product:  6 metre dome

Location:  Covent Garden, London

Assignment:  Scent of a Dream

Date:  2016

To launch its new Scent of a Dream fragrance, Charlotte Tilbury organised a take-over of London’s Covent Garden, and a 6 metre dome was very much part of the spectacle.

As explained on the Charlotte Tilbury blog:  “Charlotte, Kate Moss, Candi Station and Team Tilbury were joined by friends, family and thousands of fans at the Scent of a Dream™ Virtual Reality Takeover!  Guests sipped on cocktails by luxury vodka brand, Belvedere, while a huge virtual reality dome let shoppers and passers-by experience the 360° magic of Charlotte’s revolutionary Scent of a Dream™ virtual reality film!”