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Client

Hyundai Motors UK

Location

North Wales, UK

Date

2016

Product

9-metre cylinder

Hyundai Motors UK : IONIQ

Hyundai enlisted Igloo to bring the wow factor to the UK launch of its new high-tech hybrid car range, IONIQ.

A 9-metre cylinder was used to deliver a compelling interactive presentation to select groups of 35 guests at a time at the Rhug Estate in in North Wales. The content was created by immersive media specialists Draw & Code, and the event was masterfully produced by D3 Active.

Igloo Control
Used for controlling most aspects of the Igloo system, like triggering content, controlling playback and switching between content types
.

Igloo Remote
An application that controls the Igloo wirelessly over a dedicated Wi-Fi network. Easily control different functions from tabs across the top of the app.

Igloo Warper
Back-end software that seamlessly blends all content from the multiple projectors in the Igloo. Corrects geometry and colour for an immersive experience.