A first for the advertising industry
Commissioned by Hyundai Motor America, we worked alongside a multi-national team including Innocean Worldwide, Film 45, and Pony Show Entertainment. Together, we surprised three US soldiers…
Custom 360° video and animation with directional 5.1 surround sound, developed by creative marketing specialists Burrows, was showcased inside an Igloo Shared VR dome.
To get a feel for the experience, take a look at the 360º content on Youtube, which is best viewed on your smartphone and/or through Google Cardboard.