[Press Release]

Igloo Vision is expanding its distribution network across Southeast Europe by appointing LASTING System as a primary distributor for Igloo Standard Turnkey Immersive Rooms in Romania, Bulgaria, Albania, the Republic of Moldova, Serbia, Croatia, Bosnia and Herzegovina, Slovenia, North Macedonia and Montenegro.

Through this partnership, organisations across the region will gain access to Igloo Vision's immersive technologies, including hardware and the Igloo Core Engine software platform, through LASTING System, which will provide distribution, consultancy, implementation and technical support for collaborative immersive space projects.

Igloo Vision solutions transform the way organisations visualise, analyse and share complex information by delivering immersive digital environments for collaboration, simulations, digital twins, training, research and visual communication. Powered by the Igloo Core Engine software platform, which allows users to engage with almost any type of digital content within the space, these immersive environments are used by universities, research centres and organisations across industries including manufacturing, energy, architecture, the public sector and enterprise.

A recent example of the technology's impact is the implementation of the first fully integrated Igloo Vision system in a Romanian university, at Politehnica University Timișoara. The project enables students and academic staff to explore 3D simulations, industrial processes, computer networks and other digital models within a shared immersive environment, without the need for VR headsets. The launch of the immersive laboratory was covered by ProTV, one of Romania's leading national television networks, highlighting how immersive technologies are transforming education.

Through this agreement, LASTING System further strengthens its portfolio of innovative technologies and aims to accelerate the adoption of immersive solutions across Southeast Europe by expanding its partner ecosystem and supporting organisations in deploying modern environments for collaboration, data visualisation, simulation and interactive presentations.

"Immersive technologies have moved beyond the demonstration stage and are becoming practical tools for collaboration, analysis and decision-making. Organisations are looking for solutions that improve the way people learn, collaborate and work together, with value increasingly measured by their impact on efficiency and performance. Through our partnership with Igloo Vision, we are bringing a mature technology to Southeast Europe that complements LASTING's strategy of delivering integrated Enterprise XR solutions, backed by local expertise and end-to-end implementation services."

Nicoleta Ardeleanu, Unified Communications Business Development Manager, LASTING System

"This exciting partnership with LASTING System will bring practical, effective immersive environments to organisations across the region, creating greater opportunities for engagement, productivity and learning. By combining Igloo’s immersive technology with LASTING’s enterprise-grade expertise across IT, hardware, software and XR services, we can help organisations adopt and scale immersive solutions with confidence. We’re excited about what we can achieve together and the value this partnership will deliver to customers across the market."

Theo Penty, Head of Sales ANM-EMEA, Igloo Vision

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