
Why Does Igloo Core Engine Software Stand Out?
10th June 2025
In the digital industry, software is often talked about – but rarely explained in full. So, what exactly is it? And what makes our custom-built…
In the world of marketing, there’s an unrelenting focus on the new, the different, and the next big thing.
My advice to clients is, yes, definitely, let’s push the boundaries. But let’s be sure not to neglect the tried, the trusted and the sure-fire winners.
Because, often, the best way to use a brand-new marketing technology is to apply it to an age-old marketing technique.
A great example is the way that marketers have traditionally sold high-quality products and heritage brands, which is to convince people of the work that went into creating them (think of any Jack Daniels advertisement, and you will know what I mean).
If you’re interested in finding out more about how to use Shared VR to bring this 100-year-old technique up to date, we’ve created this whitepaper with more details and recommendations - and three powerful case study examples.
And, of course, if you’re thinking of using Shared VR in your marketing, we’d love to talk through the options and opportunities.
What are you looking for today?
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10th June 2025
In the digital industry, software is often talked about – but rarely explained in full. So, what exactly is it? And what makes our custom-built…

22nd March 2022
Way back in 2019, we were set a challenge by one of our consulting clients – they wanted to know what makes for a successful Igloo installation…

30th March 2020
Back in January, we took part in Bett 2020, the world's leading education technology show. It was our first time there and we're certainly glad we…